Expedia Group

Job Description

What you’ll do: Reporting directly to our Head of Content Design, you'll shape the content experience and approach to content design for our InsurTech products. As a leading voice in content strategy and content design, you'll also serve as a craft leader in our practice and a role model for other team members working in InsurTech. Chief among your responsibilities as a Principal Content Designer: Define the edges, depths, strategies, and outcomes for content design in large and undefined problem spaces. Partner with senior leaders across Expedia Group to ensure that our product content solutions account for — but never reveal — the complexity of our business and platform. Contribute thinking and frameworks to the Expedia Group Design System. Partner with InsurTech product leadership, external vendors, and internal teams (e.g., Legal, Marketing) to craft compelling, customer-centered content solutions. Apply sophisticated concepts around UI frameworks, modularity, localization, and reuse to craft content solutions that scale. Contribute to growing and evolving our Content Design practice as an inspiring leader both inside and outside the company. Propose, build, and train others in scalable content strategy/design artifacts, including playbooks, patterns, and problem-solving frameworks. Apply your expertise in storytelling and persuasion to connect vision, strategy, and action plans at the organizational level.