Fellow is on a mission to give you the gear, the guidance, and the coffee to make your brewing routine a moment of creativity. In service of that mission, we are seeking a Senior Manager of Brand Marketing to join our team. This role will own Fellow’s integrated marketing efforts and our organic social media, PR, influencer, and brand collaboration and partnership initiatives. The Senior Manager of Brand Marketing reports to the VP of Marketing and manages our Brand Marketing Coordinator.
The ideal candidate is a brand evangelist, anchored in telling stories that inspire current and aspiring specialty coffee lovers. Native to digital and social but familiar with retail and in-person experiences, adept at architecting newsworthy product launches and sustaining programs alike. An effective and trusted cross-functional partner, you can champion, lead, and deliver bold concepts from ideation to execution. This individual maintains a strong pulse on marketing trends and cultural zeitgeist, and marries those with data and creative thinking to craft strategies that fuel our ambitious growth and deepen the connection with our community.